Partnerships With Purpose: Building a Global Loyalty Ecosystem at 30 took silver in Best Loyalty Strategy – Collaborative Partnerships. #YesMillennium: Where Guests Tell the Story was recognised in Best Use of User-Generated Content. A Thousand Ways to Belong took silver in Best Use of Emotional Loyalty Strategy.
Where Members Belong took bronze in Best Use of Events. MHR30: A Multi-Touchpoint Loyalty Engine for the Next 30 Years was recognised in Best Loyalty Strategy – Travel & Hospitality. Turning Passive Audiences Into Active Brand Participants took bronze in Best Use of Social Media.
Taken together, the ten awards cover the full breadth of the programme, from the card in a member’s wallet to the partnerships, events and social channels that surround it.
Run by MARKETING-INTERACTIVE, the Loyalty & Engagement Awards is the only event in the Asia Pacific region focused completely on customer loyalty and engagement, with entries sought from across South Asia, Southeast Asia and ANZ. The 2026 edition, its 14th, opened 53 categories covering broader vertical engagement bases and loyalty schemes.
Entries are open to any client company, public, private or NGO, and to partners or agencies entering on behalf of their clients. The awards seek to give merit to the most effective, innovative and deserving consumer-centric programmes and strategies, and are judged by an independent panel of senior, client-side marketers.
LUXURY
UNIQUE
PREMIUM
PREMIUM
LIFESTYLE
LIFESTYLE
COMFORTABLE
COMFORTABLE
LONG STAY
For any enquiries or support, please contact:
Global Marketing – globalmarketing@millenniumhotels.com